Are you looking for an unbiased take on Vendasta? Our review will tell you whether or not it’s the right tool for your business needs. Learn more…!
If you’ve been researching tools to help manage and grow your business, you’ve likely heard of Vendasta. It’s an incredible platform assisting companies to do just that since opening its doors in 2008.
This article will introduce you to the Vendasta platform and its offerings. From what a “channel partner” is to the white-label products and services you can use. I will cover everything you require about Vendasta so you can determine if it’s the right fit for your business.
Then, I’ll explain why some of its features stand out from other solutions on the market and how its customer support team will help if you run into any issues. Finally, I’ll compare its pricing with other platforms and present its pros and cons before detailing some of the best Vendasta alternatives.
When you finish reading this article, you’ll be well-versed in Vendasta, so let’s get started!
Vendasta Review: What Is Vendasta?
Vendasta is an enterprise SaaS platform that offers an all-in-one business-to-business (B2B) marketing and sales solution, primarily helping small to medium-sized businesses (S.M.B.s). It provides a suite of powerful yet easy-to-use products that assist agents, channel partners, resellers, and white labels in creating, managing, and optimizing their online presence.
Using Vendasta products and services gives you access to all the tools needed to market and sell S.M.B.s’ products or services effectively. It gives you access to CRM tools, social marketing software, web design services, reputation management tools, and more.
Plus, it offers third-party integrations such as Zapier, which helps your business operations by integrating with over 4,000 applications, QuickBooks [for accounting operations], and Stripe for convenient billing services.
Through Vendasta’s comprehensive Marketplace, you can easily find the perfect solution for any S.M.B. challenge. Whether it’s website creation or SEO audits, Vendasta provides various services to meet your unique needs.
Vendasta Review: What Services Does Vendasta Offer?
As a digital solutions provider, Vendasta offers a range of services aimed at helping businesses expand their reach and grow their bottom line. These include their Partner Success Platform, which offers white-label products and services to power businesses; their Channel Partner Program, where partners can access marketing resources and support; and their Marketplace for customizing client solutions.
Vendasta solutions also cover a wide range of industries. These include marketing solutions for lead generation, reputation management, website creation, eCommerce and payment processing solutions, customer acquisition and retention platforms, and analytics and reporting tools.
By partnering with Vendasta, businesses can harness technology’s power to progress in the modern digital environment and stay ahead of the competition.
Vendasta Review: What Is a Channel Partner?
As a Vendasta user, you may have heard the term “channel partner” mentioned before and wondered what it is.
A channel partner is an individual or organization that helps produce, sell, and promote products and services. They act as intermediaries between the product or service provider and the customer. Channel partners are responsible for helping customers make the best decisions when using Vendasta’s [white label] products and services.
Vendasta has several channel partners, and to break them down, they include partners such as resellers, strategic alliances, and referral partners.
Resellers help customers purchase and implement software, while Referral partners receive a commission for referring customers to Vendasta. Strategic alliances offer specialized professional capabilities such as marketing, sales, or financial advice.
No matter which channel partner you choose to work with, they all offer the same reliable support when selecting, purchasing, and implementing products and services provided by Vendasta.
Vendasta Review: What Is a White-Label Product or Service?
You may have heard of white labeling but don’t know what it is exactly. And it will not show you a clear picture if I just convey in detail without first explaining what a white-label product and services mean.
White labeling is when a product or service is created by one organization/business and then rebranded by another as its own. And this is what Vendasta does precisely; it allows its partners to use white-labeled products and services to differentiate themselves from their competitors while still providing an excellent customer experience.
With white labeling, a partner can easily customize the look and feel of a product or service like a website, an app, or consumer products, create a custom landing page, or provide end-users with an integrated solution that feels like it’s their own. White labeling also allows Partners to offer customized solutions for their customers that fit their needs.
The benefit here is that Vendasta’s Channel Partners can use white-label products to set themselves apart and provide tailored solutions to their customers without building and maintaining them themselves. Vendasta’s white labeling capabilities stand out in the Marketplace because they provide complete control over branding without sacrificing quality or features.
Their customization options allow partners to showcase their brand in almost any way imaginable – from sending out branded notifications for marketing campaigns to customizing product options for end-users – Vendasta makes it easy for partners to create an experience that perfectly reflects them and their customers.
Vendasta Review: Who Is Vendasta Best For?
Vendasta is perfect for businesses looking to help their clients grow with their services. Whether it’s helping them acquire new customers, managing their online presence, providing marketing automation, or simply offering a white-label product or service—Vendasta can make all these things a reality.
With its all-in-one platform packed with powerful features and resources, Vendasta attracts entrepreneurs, S.M.B.s, and established companies who want to offer turnkey solutions without developing them from scratch.
In particular, Vendasta is excellent for businesses seeking to:
- Increase operational efficiency by automating everyday tasks
- Grow their customer base by using it as a CRM to track prospects
- Simplify marketing campaigns with automated emails and other advanced features
- Leverage the Marketplace to reach out to more customers
- Expand their product offerings with white labeling agency software
- Generate reliable financial reports in a Snapshot Report
In short, if you’re looking for an all-in-one solution to take your enterprise to the next level, Vendasta could be the perfect fit.
Vendasta also provides extensive training resources, from webinars and videos to content and direct consultation via phone. That makes it a good fit for those either starting with limited knowledge or marketing veterans needing a high-grade solution and reliable support.
Is This Software The Right Tool for Your Business?
When deciding if Vendasta is the right tool for your business needs, it’s essential to consider the pros and cons. On the one hand, its affordability and feature-rich suite make it a great option. On the other hand, you might want to ensure you get training to take advantage of Vendasta before investing your time and money in it. Ultimately, we believe Vendasta can be a valuable tool for many businesses, but only if they invest the time needed to train their team to use all its features correctly.
Vendasta Review: Vendasta’s Best Features
One of the best features of Vendasta is its numerous integrations with third-party tools and services, like MailChimp and Salesforce. It allows you to connect your existing devices and services to the Vendasta platform, making managing your business easier.
Another great feature of Vendasta is its API, which allows developers to create integrations with other systems, such as Slack and Zendesk. This feature makes it easy to create custom solutions integrating different systems.
Vendasta also offers a range of powerful, easy-to-use, and highly effective marketing tools, such as a website builder tool, SEO auditing software, and more. These tools make it easy to get your business up and dash with minimal technical knowledge.
Vendasta also provides data-driven analytics to help you track your performance, identify successes and failures, and make data-driven decisions. By analyzing valuable metrics such as website engagement, customer acquisition, and other vital factors, you can easily monitor your progress and adjust as needed to maximize your success.
Vendasta is ideal for businesses of any size looking for a comprehensive solution for delivering services to their customers. Whether you’re just starting out or well established, Vendasta can provide you with the resources and expertise to help your business grow. With its intuitive platform, powerful marketing tools, and integrations with leading services, Vendasta offers an all-in-one solution for any business.
Finally, Vendasta has an extensive library of online courses and tutorials that can help you understand how the platform works and how to get the most out of it. These courses are to help beginners through advanced users alike, so you can always find something that fits your skill level.
Vendasta Review: Vendasta Support
Vendasta provides excellent customer support for all its services and products. They understand the importance of getting help quickly and conveniently, so they offer customers 24/7/365 days of email support, complimentary onboarding, and ongoing training.
Additionally, their technical team is available through online chat or phone during regular business hours. Whether you have a question about a product, need help with implementation, or have an issue with the platform, Vendasta’s dedicated technical support team will always help. They ensure that all your questions are answered in an easy-to-understand manner and are willing to go the additional mile to ensure you get the most out of their platform.
Vendasta’s customer service also includes frequent product updates based on customer feedback. It helps ensure that the platform remains up-to-date and easy to use, making it even more efficient for everyone who uses it.
They also offer helpful resources such as educational blogs, video tutorials, user forums, and training webinars. So you can quickly get up to speed on any feature or process you need assistance with.
Vendasta Review: Vendasta Pricing
Regarding pricing, Vendasta offers several plans and tiers to choose the one that nicely suits your needs. Most significant features are in the most basic plan, but you can add more features as you upgrade your plan. The start-up plan starts as low as $359/month and goes up based on various factors like platform requirements and the number of marketplace products you want access to.
Vendasta also offers pay-as-you-go service plans which allow you to use their services without getting locked into a long-term contract. It lets businesses get started quickly without committing to the long haul, allowing them to extend or end their services as needed.
They also offer a free demo account for businesses, companies, marketers, and enterprises who want to test the processes of the software platform before taking on the Vendasta pricing plan. Their pricing plans come in monthly, one-year, two years, and three years packages for platform users [customers like companies and smbs]. The Vendasta pricing packages come in monthly and yearly billing periods for vendors.
They have packages like Cultivate, Campaign, and Conquer—for Vendor users. Packages like Essentials, Professional, Premium, and Custom are for platform users. These include as follows below; 
ESSENTIALS PACKAGE:
ESSENTIALS PACKAGE:It costs $359/month on a 12-month contract, billed monthly, and $500 onboarding costs.
- $299/month, billed annually on a one-year contract with zero onboarding fees.
Features include;
- Outsourced fulfillment services
- Market place access
- Wholesale discounts on apps and other services
- Includes five snapshot reports every month
- Comes with crm, pipeline, and opportunity management
- Weekly webinar pieces of training
- Google Authenticator
- Marketing funnels and more.
PROFESSIONAL PACKAGE: 
It costs $749/month on a 12-month contract, billed monthly, and $750 onboarding fees.
- $599/month, billed annually.
- $539/month/2 years billings.
- $509/month/3 years billings.
Features include;
- All features from the Essentials package, plus:
- White-label products or services rename
- White-label logos and domains
- Includes 25 snapshot reports
- Up to five members team seats
- Email marketing automation tools
- Dedicated account manager
- Customer lifecycle management
- Organization performance metrics and more.
PREMIUM PACKAGE:
Costs $1579/month on a 12-month contract, billed monthly, and $1000 onboarding fees.
- $1299/month/year. [$0 onboarding fees]
- $1239/month/2 years billings. [$0 onboarding fees]
- $1199/month/3 years billings. [$0 onboarding fees]
Feature includes;
- All components in the Professional package, plus:
- Volume discounts
- Dedicated marketing services manager
- Multi locations with the business apps
- 50 monthly snapshot reports
- Up to 10 members team seats.
- Custom workflow automation tools
- APIs and webhooks
- Create sales teams and more.
CUSTOM PACKAGE:
It starts from $3099/month on a 12-month contract, and for onboarding fees, you should contact sales support.
- $2499/month/year. [contact sales support]
- $2320/month/2 years billings. [contact sales support]
- $2179/month/3 years billings. [contact sales support]
Features include;
- All from the Premium package, plus:
- Subdivided additional marketing platforms
- In marketing support
- API integrations support
- Flexible billing terms and invoice billing
- Unlimited text messaging
- Translate and customize
- Single sign-on [SSO] integrations feature and more.
They also have some add-ons for snapshot reports, starting from;
- Ten snapshot reports for $20/month.
- Twenty-five snapshot reports for $50/month
- Fifty snapshot reports for $100/month.
Want more snapshot reports per month? You will need to contact their sales support.
Pricing for Vendors 
CULTIVATE PLAN:
This package is for dealers who want to start their reselling journey with low costs and more advanced capabilities.
- It costs $579/month, billed monthly on a 12-month contract.
- $499/month, billed annually
Features include;
- Webinar series
- Guest blogging posts
- Newsletters and email campaigns
- Vendor reviews
- Social media posting
- Products and service promotions
CAMPAIGN PACKAGE:
This package is for medium-scale vendors who want to build their reseller businesses’ brand awareness through adverting to resellers and using Vendasta conquer local academy.
- It costs $1159/month, billed monthly on a 12-month contract.
- $999/month, billed annually.
Features include;
- All features from the Cultivate Plan, plus:
- Podcast ads
- Conquer local advertising
- Vendasta website and in-platform advertisement
- Dedicated account manager
- Integrations support
- Sales pieces of training
CONQUER PACKAGE:
This plan is for advanced white-label reseller businesses that require more in-depth solutions. Vendasta Conquer package offers custom enterprise features tailored to each customer’s needs. This plan includes advanced customization options, conquer local virtual vents, press releases, case studies, Slack channels, and academy courses.
- It costs $2879/month, billed monthly on a 12-month contract.
- $2499/month, billed annually.
Vendasta is reasonably priced compared to other software solutions in its class, offering its users great value for money. Despite its lack of a free trial, it does provide a free DEMO account.
Vendasta Reviews: Benefits of using Vendasta
The benefits of using Vendasta are numerous, but I’ll share a few of the top ones.
First and foremost, Vendasta has excellent customer support. They have a knowledgeable team that can answer questions quickly and efficiently.
They also have an extensive library of resources to help you get started and stay updated with industry trends.
Vendasta also has several integrated services that make managing your clients’ campaigns more effortless than ever before.
They offer automated reporting and performance tracking so you can easily track progress, optimize campaigns and make data-driven decisions. Plus, their one-stop shop for customer management makes it easy to manage your customer relationships from start to finish.
Finally, Vendasta is well known for its white-label services that allow you to customize products or services with your brand’s logo, graphics, and messaging. And since resellers are often willing to pay more for white-label products or services, this can be a great way to increase revenue!
Pros and Cons Of This Software
Every software platform is flawed, so weighing the pros and cons of Vendasta before you sign up for it is essential. Luckily, I’ve gone through some of the top features and benefits so you can quickly determine if Vendasta is a good fit for your business. Now let me also take you through the wrongs and rights of this platform;
Pros
The biggest pro of this platform is its comprehensive suite of features — from its “Smart CRM” to white-label products and services — that makes it easy for businesses to customize, manage, and grow their customer relationships.
Additionally, Vendasta’s robust Partner Success Team and access to informative resources like eBooks and blog posts help channel partners get up-to-speed quickly and give them plenty of support when needed.
Cons
Looking at the other side of the equation, some downsides of using Vendasta include its higher subscription fees than other products on the market and its lack of a fully automated onboarding process.
Plus, customers have reported that the user interface could improve usability, making finding what they’re looking for easier.
Vendasta Reviews: Vendasta Alternatives
If you’re looking for a Vendasta alternative, many options exist. Here are some of the top choices you should think about if you’re considering Vendasta alternatives:
PointDrive
PointDrive is a sales enablement platform that helps streamline sharing, tracking, and measuring content to prospects. It allows sales reps to create digital presentations with the click of a button quickly. PointDrive also offers users data and analytics to see how your content performs with prospects.
Social Bee
Social Bee helps businesses manage their social media channels with ease. It offers tools to help build your brand presence and create highly engaging content for different social networks and devices to automate social media posts and monitor customer conversations.
Webinar Ninja
Webinar Ninja strives to turn webinars into lead-generating machines. You can use its platform to create webinar events, manage registrations, and record sessions with reporting features afterward. Webinar Ninja also provides unique features like room management and attendance reminders that help boost engagement and get more people to attend your events.
How Does Vendasta Compare to Alternatives?
When comparing Vendasta to other available tools, Vendasta is often the most comprehensive option. Since it’s a full suite of marketing solutions, you can marry lead generation and website creation with customer relationship management and online review management. Vendasta’s interface makes these integrated services easy to use so you can tailor your digital marketing activities to your needs. Consider using Vendasta as an all-in-one platform for maximum results.
Vendasta vs. HubSpot
Regarding functionality, there are a few key differences between the two platforms. HubSpot focuses more on marketing and sales automation, while Vendasta has an all-in-one approach.
Regarding pricing, HubSpot has a tiered structure with different features available depending on your plan, while Vendasta has specific pricing models that vary depending on the type of user.
Vendasta vs. Reputation.com
Vendasta and Reputation.com focus on helping brands build and manage their online presence, but their approaches are very different. While Reputation.com focuses more on online review management, monitoring, and analysis, Vendasta provides users with more comprehensive branding and marketing automation tools and custom reports for businesses needing them.
Regarding pricing, Reputation.com offers a pay-as-you-go setup compared to Vendasta’s tiered plans based on user type and usage needs.
While all of these platforms offer unique features, such as different services or specializations, they ultimately aim to help businesses generate leads or sales through marketing or sales enablement solutions in some way or another.
Frequently Asked Questions Regarding This Wonderful Software
Before taking the plunge with Vendasta, you may have a few questions. To cover those bases, I’ve compiled the 12 most Frequently Asked Questions regarding Vendasta as per our research:
What is Vendasta?
Vendasta is a cloud-based marketing platform designed to help businesses reach more customers and grow their overall presence. It offers features like customer relationship management (CRM), personalization, social media marketing, and website-building tools. Vendasta also works with partners to provide additional services such as content creation and online review management.
What services does Vendasta offer?
Vendasta offers tools designed specifically for small, medium, and large enterprises, such as marketing automation, review management, website building, and email automation tools.
What is a channel partner?
A channel partner is an individual or organization that sells third-party products or services on behalf of the Vendor for a commission or other remuneration.
What is a white-label product or service?
A white label product or service is a product/service that can be rebranded by individual resellers so that it appears to have been created by them instead of by another company like Vendasta. It allows resellers to build their brand while providing the same services as the source of the product/service.
Who is Vendasta best for?
Vendasta is best suited for digital agencies looking to add extra services to their existing offering without investing in developing them from scratch. Individuals with limited resources who need an easy start-up can also use it.
Final word
To summarize, Vendasta is an all-in-one platform that helps businesses, agencies, and channel partners maximize their digital marketing and sales efforts. With its robust and intuitive tools, Vendasta provides a wide array of features and services, from white-label offerings to 24/7 customer service, to help businesses achieve their goals.
However, Vendasta has its drawbacks, as it can be expensive and requires several commitments that may be too much for some businesses.
Whether you explore Vendasta’s services or choose an alternative, make sure that whichever platform you choose meets your needs and helps you effectively grow your business.
